Hi, There The 6 Steps To Perfectly Optimizing Any Content 1. Build Trust 2. Match Intent How do you create content that matches a user’s intent? You do so by identifying the user’s query and then creating content that matches it. Here are the three types of queries Navigational Queries: [alaska airlines] Informational Queries: [the actor who played wash from firefly] Transactional Queries: [greek restaurant in Flemington, nj] Each of these queries indicates that the user is at a certain point in the sales funnel. If you can create the perfect content for that specific point, then you will be able to coax them further down the funnel. Failing to match the user’s intent means that no matter how polished and compelling your content 3. Create Quality Use proper grammar. Some grammar sticklers will be sure to point out any mistakes. Ensure correct spelling. Typos ruin trust and suggest that you are not thorough. Utilize formatting. Break up your content into scannable chunks. Use ...
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